Wednesday, 4 June 2014

Staging Tips - What Message is Your Home Giving?

 After

Right now is a hot time to sell a home so I thought I'd show some more before and after shots of some staging I've done. I've talked to many realtors who don't use stagers and I've even had some tell me they don't see the point  in having a stager if the home is clean.  I will never understand this.  Every home needs to be staged.  If your realtor is saying this to you, I would suggest that you get another realtor because they are not looking out for your best interest.

I think the myth about stagers is that they just stage empty homes.  The reality is that typically, we go into furnished homes and tweak each room to make it appeal to a specific target or to most buyers.  Sometimes this means renting furniture but most often it's just using what people have in their home or in storage.  We are also restricted to the seller's budget and work within their financial means.  Not only do stagers make the home look better, they also look in every corner and see what your house is saying.  That's right - your house is sending messages.  

This home was an estate sale.  Stagers are really good at helping people in this situation decide what to keep, what to store, what to paint and how to move forward with the sale of the house.

The message this house was giving before being staged was that it was very hot (AC in window), that it was an estate sale (old furniture), and that it was tired and needed updating (dated wallpaper).

The dining room just needed the built-ins and walls painted, some new styling and some window treatments.  This home had some beautiful antiques, so I was able to use most of the furniture.  You can see above that I chose to hang the window treatments high and bring them to the floor to add some much needed drama to the windows.  I also chose taffeta curtains to add some elegance and richness to the space.

Before and After



 After
This room didn't have a real purpose before I staged it.  It was a storage room with 1960's wallpaper.   This was a child friendly neighbourhood, so I knew that a family might be buying this home, which made it very  important to create a child's room.  We wanted to send the message to buyers that this was a child friendly house.    I also used a very neutral and calm gray/blue called Nickel by Pratt and Lambert on the walls so that the room could be used for other purposes by the new owners if they wanted.  By painting the walls, placing a bed in the room and putting up window coverings, this room was transformed.  

 Before and After



 After

This kitchen was a little overwhelming so again, I toned it down by painting a neutral colour on the walls  (Sea Glass by BM) and painting out the dated cupboards.  This is an easy fix if you have these 80's cupboards.  Just painting the wood portion out the same colour as the rest of the cupboards and changing out the pulls can quickly update the look.  I chose to keep the table in the kitchen because most people like a space to eat in their kitchen so it's a good selling feature.

Before and After


After painting, fresh linens and window treatments, this house didn't give any negative messages.  To see some of my other staging tips you can go here.

When you're selling always have your home staged.  Remember stagers are not just looking at the aesthetics but are also looking at the messages your house is giving.


If you live in York Region and need a stager, just e-mail me for rates.





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